Q & A following "Three Cheers for Cynicism" by Ric Hudgens

“Advertising has an “agenda setting backup function” which is the ability, with huge sums of money, to put consumption as the only item on the agenda. In the battle for a share of the public conscience this amounts to non-treatment (ignorance) of whatever is not commercial data recovery and whatever is not advertised for. Advertising should be reflection of society norms and give clear picture of target market. Spheres without commerce and advertising serving the muses and relaxation remain without respect.[Neutrality is disputed] With increasing force advertising makes itself comfortable in the private sphere so that the voice of commerce becomes the dominant way of expression in society.”[66] Advertising critics see advertising as the home based business leading light in our culture.